Overview:
The Broadcast Group is a hub for PR professionals working with television, radio, and streaming platforms. Members gain insights into maximising media opportunities, building strong relationships with broadcasters, and crafting compelling stories that resonate with diverse audiences. The group also explores emerging trends in broadcast media and develops strategies for navigating the evolving landscape of traditional and digital broadcasting.
Goals and Objectives:
- Share best practices for securing and optimising broadcast media coverage.
- Provide techniques for crafting compelling, audience-specific storytelling for broadcast platforms.
- Explore innovations and trends in streaming services, podcasts, and digital broadcasting.
- Foster connections with key broadcasters, producers, and media outlets.
- Discuss strategies for adapting to the changing dynamics of traditional and digital broadcast media.
