Two-Day Crisis Management Masterclass

Advanced

Summary
This two-day intensive course is designed to equip senior managers in agencies or PR teams to handle crises professionally. It shows how the negative effects of crises can be minimised and even reversed with thoughtful planning, preparation, and spokesperson management.

Trainer: Adrian Wheeler, Kate Hartley

How attendees will benefit
You will gain a solid understanding of crisis management best practice. With the crisis simulation, you will recieve a practical experience of and recieve live feedback

Who should attend
For senior managers both inhouse & agency.

What you will learn
Day one focuses on steps PR leaders should take to be 'crisis-ready'.
Day two concentrates on the social media environment - looking at how to survive a blizzard and come out on top. It also includes a four-hour, real-time simulation, putting all the recommendations from both sessions into practice under extreme pressure.