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Business Development Planning and Strategy
Members £370 + VAT Non-members £520 + VAT
Intermediate
Summary
Business development planning comprises numerous individual tasks and has the goal of identifying, implementing and developing growth opportunities within an organisation. This workshop focuses on all the different elements of how an organisation should establish a more sales-focused approach so that ultimately there is a framework in place to generate more revenue. This workshop will guide you in building a development plan and creating a sales strategy to achieve company growth.
Trainer: Joanna Sadie
How attendees will benefit
Attendees will be able to understand the significance of weaving business development into all areas of the company.
Have an initial Business Development strategy and plan
Who should attend
This workshop is open to management, and senior account directors responsible for the development of the business.
What attendees will learn
Sales Strategy focusing on:
How you are generating new business
Your sales channels
Growth and business targets
Alignment of marketing and sales
The sales process that is in place to convert leads into clients.
Identifying new avenues to finding new business and prospects
Creating a more sales-focused mindset
Pareto’s 80 / 20 law and identifying new business opportunities from existing clients
Delegate instructions
No pre-work for this course